Asahi Beer, JapanAsahi Beer, Japan Asahi Beer
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Asahi Breweries, Ltd. (アサヒビール株式会社 Asahi Bīru Kabushiki Gaisha) TYO: 2502 is a leading brewery and soft drink company based in Tokyo, Japan. The company has a 40% share of the Japanese beer market.[1] The company originally led the Japanese craze for dry beer with Asahi Super Dry in 1987, leading to its dramatic turnaround in business performance, and surpassing former second ranker Sapporo Brewery in sales and profits. [1]
HistoryIn 1990, Asahi acquired a 19.9% stake in Australian brewery giant Elders IXL which has hence become the Foster's Group. In 2009, Asahi acquired the Australian beverages unit of Cadbury Schweppes. On January 23, 2009, Asahi acquired 19.9% of Tsingtao Brewery from Anheuser-Busch InBev for $667 million. The sale will make Asahi Breweries, Ltd. the second largest shareholder in Tsingtao behind only the Tsingtao Brewery Group. Brands The main brand is Asahi Super Dry. Other beers produced include:
Asahi Beer HallMain article: Asahi Beer Hall Asahi Breweries headquarters in Tokyo, were designed by French designer Philippe Starck. The Beer Hall is considered one of Tokyo's most recognizable modern structures.[2] See alsoReferencesdrinks.com. http://www.just-drinks.com/factsheet.aspx?id=244. Retrieved 2009-07-17. www.bento.com. http://www.bento.com/arch/abh.html. Retrieved 2009 07-17. External links
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